Glossary

What is IQOS? Definition & Quitting Guide

By PuffBye Editorial TeamLast updated Feb 2026Based on published research from CDC, WHO & NIH

IQOS is a heat-not-burn tobacco device containing tobacco sticks with variable nicotine. heats real tobacco producing tar and carbon monoxide despite marketing claims, making it essential for users to understand both the product and their own dependence. Quitting IQOS requires understanding the high nicotine levels these products deliver. If you use IQOS, IQOS is not safer; quit all tobacco heating products. The high nicotine content in these products means you may be more dependent than you realize. Many users of IQOS products underestimate their addiction level because the devices are so convenient they do not track usage. Setting a quit date, getting support, and using evidence-based cessation methods significantly increases your chances of successfully quitting IQOS and all nicotine products.

What is IQOS?

IQOS represents a heat-not-burn tobacco device that has become widely used in the vaping and nicotine market. These products contain tobacco sticks with variable nicotine, which is a significant amount of nicotine designed to satisfy cravings quickly and effectively. The formulation and design of IQOS products have been optimized to create a satisfying experience that encourages repeated use.

heats real tobacco producing tar and carbon monoxide despite marketing claims. This is important context for understanding your relationship with this product. Companies producing these items are businesses focused on customer retention, not public health. Their products are engineered to be convenient, satisfying, and habit-forming. Understanding that IQOS is a commercial product designed to maintain your nicotine dependence can help you see your usage more clearly and strengthen your resolve to quit.

How IQOS Relates to Quitting

If you use IQOS, IQOS is not safer; quit all tobacco heating products. The high nicotine content in these products means you may be more dependent than you realize. Many users of IQOS products underestimate their addiction level because the devices are so convenient they do not track usage. Setting a quit date, getting support, and using evidence-based cessation methods significantly increases your chances of successfully quitting IQOS and all nicotine products.

Key Facts

  • IQOS is a heat-not-burn tobacco device
  • Contains tobacco sticks with variable nicotine
  • heats real tobacco producing tar and carbon monoxide despite marketing claims
  • High nicotine concentration increases addiction potential
  • Professional cessation support dramatically improves quit success rates

Health Impact

Using IQOS exposes you to nicotine and various other chemicals through inhalation. The tobacco sticks with variable nicotine creates rapid nicotine delivery similar to or exceeding cigarettes, maintaining your addiction cycle. heats real tobacco producing tar and carbon monoxide despite marketing claims, which often means users consume more nicotine than they would from traditional cigarettes. This can lead to higher dependence, more severe withdrawal symptoms when quitting, and continued exposure to whatever chemicals are present in the product formulation.

Tips for Quitting

  • IQOS is not safer; quit all tobacco heating products
  • Calculate your daily and monthly spending on IQOS to understand the financial burden
  • Track how often you use IQOS products to understand usage patterns
  • Reach out to 1-800-QUIT-NOW for free professional quitting support
  • Consider FDA-approved cessation medications to manage withdrawal from high-nicotine products

Frequently Asked Questions

What is IQOS?
IQOS is a heat-not-burn tobacco device that contains tobacco sticks with variable nicotine. It is one of many nicotine products currently on the market.
Why is IQOS concerning?
heats real tobacco producing tar and carbon monoxide despite marketing claims. The high nicotine content and convenient format can lead to increased dependence compared to traditional cigarettes.
How can I quit IQOS?
IQOS is not safer; quit all tobacco heating products. Working with healthcare providers, using evidence-based cessation methods, and getting behavioral support all increase your chances of successfully quitting.

Sources & References

The information in this article is based on publicly available research and guidance from the following authoritative health organizations:

Sources accessed February 2026

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